Newsletters
Monthly news, tips, and insights from the Corbae Creative team
Solar and Smart Energy’s Story is Just Getting Started, October 2019
I have made the joke more than once recently that solar years seem to equate to regular years like dog years do. Although SPI was just a few short weeks ago, it already seems like ages ago. And yet, I am still going to talk about it. Going back to Salt Lake City was,...
Solar and Sustainable Development Goals, September 2019
I’ve been thinking a lot lately about supply chains, manufacturing processes, and sustainable practices. Despite the “plastic straw pushback”, I have been working to make changes where I can for my family to eliminate plastic packaging. The less we use, the less is...
Solar Power International is Just Around the Corner, August 2019
Despite my slight reservations about Solar Power International being held in Salt Lake City this year, I’m getting excited to go. After so many years in the industry, it really is like an annual reunion. This year, the talk on the show floor will be interesting. With...
Dear Solar: We Still Need to Work on That Image, July 2019
I read a great overview about how solar works in a recent Popular Mechanics article. It was well-written and provided an excellent overview. This paragraph stuck with me, however: But for all their importance, solar panels still feel mysterious. Stiff and slightly...
Solar, Where Ya’ Goin’? June 2019
I have had some interesting conversations about solar lately. In several conversations the idea of the electrical grid joining the internet of things (IoT) and what impacts that will have on solar and solar software has come up. In most conversations, people see the...
Hone Your Solar Message, May 2019
I have had some interesting conversations about solar lately. In several conversations the idea of the electrical grid joining the internet of things (IoT) and what impacts that will have on solar and solar software has come up. In most conversations, people see the...
Happy Earth Day, April 2019
Last week SEIA released a new fact sheet on solar soft costs. Soft costs include installation labor, permits, and “overhead” costs such as marketing, sales, and administration; everything but the hardware installed. Hardware prices have gone down enough that the...
Solar’s Time Has Come, March 2019
Today marks the 49th year we’ve celebrated Earth Day. As I’m writing this, I’m looking out my window and the sun is shining, there are beautiful, white fluffy clouds in the sky, the air is crisp from rain earlier, and the evergreens across the street are swaying...
Your Why and Solar’s Growing Up, February 2019
I’m curious. 2019 is the last year for a 30% solar tax credit. In 2020 it drops to 26%. Has this deadline/rush had an effect on your business? I hear from some colleagues that it hasn’t yet, or they are planning projects that will begin construction in 2020 or even...
Happy New Year! January 2019
Last week, I spent time with a client working through a “Why” workshop. It always stuns me how powerful these workshops are. From small teams to large corporations, there is always an “aha” moment, in which the team gets it in their gut (pun intended for those of you...